Discovering the beauty behind design.
24Mar / 2014
Happy with this. I don’t think the logo will go on anything thing else besides business cards and the site. Hmmm maybe on invoice letter head as well.
Tags: aesthetic, colour, design decisions, logo, mark
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04Mar / 2014
Pretty happy with this, was a lot of fun too.
Tags: aesthetic, colour, design decisions, emotion, logo, mark
13Dec / 2013
Pretty settled on this for the final brand mark:
Played a little with abstracting the mark near the end.
Tags: aesthetic, colour, increase appeal, logo, mark
02Dec / 2013
More mark play, I think I’m narrowing it down now:
Tags: aesthetic, emotion, logo, mark, play
29Nov / 2013
Just some play with effects in illustrator. Clipping masks and Gaussian blurs:
Ghosting the L:
Flat with ghost:
(Not sure if that even counts as flat still…)
Some glowy version:
Tags: aesthetic, logo, mark, play
28Nov / 2013
Exploring one avenue for the branding mark:
Feels decently modern but not really the colour scheme I was going for.
A few more variations: